What social media platform is right for your ecommerce business?
Reading Time: 4 minutes Social Media is everywhere, almost everyone has used it and millions log-in daily. As an online business you can use social media to interact with customers and prospective customers, ultimately increasing traffic and sales to your website. Social media is a must for most online businesses. It is a way to communicate and build trust […]
Marketing and ecommerce roundup – November
Reading Time: 4 minutes The countdown to Christmas is well under way! Therefore, it’s understandably been a busy and rather hectic month in the world of marketing and e-commerce. In this round-up, we try to clarify and update you on a few things you may have missed in November. This month we cover cart abandonment, Twitter doubles its character […]
Our monthly marketing and ecommerce roundup – October
Reading Time: 3 minutes October has come and gone, and Christmas is nearly here! But in case it went too fast for you we have highlighted the important news and updates in marketing and e-commerce. This month we cover Domino’s pizza orders, Christmas shopping countdown and huge potential change to Facebook’s News Feed. Social media news Facebook test a […]
Our monthly marketing and e-commerce roundup – September
Reading Time: 3 minutes This is our September round up! We’ve put together what we think is important news to know in the world of marketing and e-commerce. This month we look at Twitter news, Argos being named as top multi-channel retailer and cart abandonment. Social media news Twitter trials a 280 character limit Finally! I may hear some of […]
Are you ready for Christmas?
Reading Time: 3 minutes The sight of the bustling high street, full of people decked in hats, scarves and winter coats was once the quintessentially British image of Christmas Shopping. The way we shop has changed, and the opportunities of Christmas are increasingly online. Online sales over Christmas have grown and grown over the last few years and continue […]
Sell like it’s Christmas, all year round
Reading Time: 5 minutes The good folks over at PayPal have put together a fantastic guide for helping you to sell like it’s Christmas, all year round. According to the report, more than 21% of UK retail sales occur in November and December. This isn’t surprising when you consider that the uplift in sales for Black Friday alone is […]
Monthly marketing and ecommerce roundup – August 2018
Reading Time: 3 minutes With August being the busiest holiday month, we reckon there may be a few important things you might have missed in the world of marketing and e-commerce. So, we’ve gone ahead and highlighted some of our favourites in bite-size chunks for your consumption! This month we look at visual searches, Facebook announcements and cart abandonment. […]
Don’t delay in getting prepared for Black Friday.
Reading Time: 3 minutes I know that it’s not till November, 24th November to be precise, but it’s time to start ensuring that your website is optimised and able to cope with the potential increase in demand over the biggest weekend of the year for retail. With figures suggesting that web traffic on Black Friday was up 220%, now is […]
No time for social? The 4 benefits of outsourcing your social media
Reading Time: 3 minutes There are over 2.8 billion active social media users worldwide. That’s a lot of people. So, if you’re sitting there thinking that social media is a fad, or it’s not relevant to your business, then I’m here to say (in the kindest way possible) you’re wrong. Social media is here to stay! What I’ve often […]
Cute and funny sells! How you can use animals in your marketing
Reading Time: 3 minutes There can be no doubt about it, animals are still & will probably always be incredibly popular on the internet. I’ll be the first to admit that I always have time to watch a video of a cat in a shark costume on a Roomba (Google immediately, you will not regret it!). So, it’s no […]
How to stand out from the crowd
Reading Time: 4 minutes Growing up, I used to absolutely love doing a ‘Where’s Wally?’. Okay, I still love doing a ‘Where’s Wally?’. For those that don’t know, the point of a ‘Where’s Wally?’ picture is to find Wally, the hero of the piece, stood somewhere in his red and white striped jumper. For Sellerdeck, our ethos is to […]
How to create a strong brand identity and awareness on Facebook
Reading Time: 4 minutes Want to know how many people are on Facebook? Take a guess? Well, it’s estimated that more than one billion people are active on Facebook today. That’s why it’s vital to stay connected and share your brand to an ever growing and popular network. With these numbers, I won’t lie; you will have an endless […]
What your font choice and branding says about your business
Reading Time: 5 minutes Previously, I wrote about the psychology behind design, and a brief part of this was about fonts and typography. Today’s blog expands on this subject, as a font can say a lot about your business. Whether it’s the logo on your website, or a large shop front sign on the high street, it is often […]
The social media trends to watch out for in 2017
Reading Time: 4 minutes The world of social media is fast. Stop to blink and you might just miss out on the latest ‘hot’ social app, trending news or the newest features being rolled out on your favourite social platform. Who could forget the tragic demise of Vine last year? On its release, the hype of creating a short […]
Start using Twitter for your business
Reading Time: 3 minutes Twitter can be an incredibly powerful business tool. You can use it to encourage loyalty with your current customers, and also connect to brand new people who you would never have reached before. Which sounds marvelous in theory, but there’s no denying that it’s also a tricky medium to get your head around. Once you […]