Black Friday vs Cyber Monday: What you need to know

Reading Time: 3 minutes It might feel like everywhere you turn at the moment, someone somewhere is talking about Black Friday sales. And that’s for a good reason. As an online retailer, you don’t want to ignore the hype. To put it in perspective, if you compare a normal trading day to last year’s Black Friday and Cyber Monday, […]

Creating tasty marketing treats for your customers

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Reading Time: 3 minutes It’s much easier to carry out marketing activities in an online store than in a physical store – there are no labels to put out and everything can be automated. These well established E-commerce packages provide a bewildering array of marketing features, but it’s important to get the business framework sorted out first. These tips […]