Marketing and ecommerce roundup – November

Reading Time: 4 minutes The countdown to Christmas is well under way! Therefore, it’s understandably been a busy and rather hectic month in the world of marketing and e-commerce. In this round-up, we try to clarify and update you on a few things you may have missed in November. This month we cover cart abandonment, Twitter doubles its character […]

Black Friday vs Cyber Monday: What you need to know

Reading Time: 3 minutes It might feel like everywhere you turn at the moment, someone somewhere is talking about Black Friday sales. And that’s for a good reason. As an online retailer, you don’t want to ignore the hype. To put it in perspective, if you compare a normal trading day to last year’s Black Friday and Cyber Monday, […]

5 tips on getting the most from your product pages this Black Friday

black friday shopping

Reading Time: 4 minutes For retailers, this is the busiest time of the year. Christmas is only around the corner. But before then we have the ever-popular Black Friday and Cyber Monday sales. Dreaded for some, but for most it’s an opportunity to get some real bargains. With there now being a level playing field between online and offline […]