Is a map listing in Google’s results that show searchers the top three companies Google finds to be the most relevant. The 3 Pack ranks in first place in93% of local searches. So beat your competitors by optimising your GMB.
3 steps to take when optimising your GMB for local 3-pack?
Update your key business information i.e. business name and category, location, hours of operation, local phone number and website URL.
Optimise your GMB title by adding in keywords (Tip: Investigate what keywords your competitors are using)
Ask your customers to leave reviews on your GMB account (Tip: Ask a customer to leave a review after they’ve had a good experience with you)