Brand new brand: How to show love to customers who haven’t bought from you yet

Brand new brand: How to show love to customers who haven’t bought from you yet

Whenever I’m shopping on the high street, I want a friendly, welcoming, relaxing experience. Whilst I don’t want to be ignored by staff, I also don’t want to be badgered by them and I certainly don’t want to shop in a store that looks like a bull has run through it....
Do you really need a modern looking and functioning website to sell online?

Do you really need a modern looking and functioning website to sell online?

I was pondering what to write about this afternoon when here in the office we stumbled across a few quite dated e-commerce sites and it lead me to ask myself a question: Do you really need a modern looking and functioning website to sell online? Yes. Blog over.  ...
How to create a strong brand identity and awareness on Facebook

How to create a strong brand identity and awareness on Facebook

Want to know how many people are on Facebook? Take a guess? Well, it’s estimated that more than one billion people are active on Facebook today. That’s why it’s vital to stay connected and share your brand to an ever growing and popular network. With these numbers, I...